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Google AI Research Google AI Research
Identity Systems
Identity systems for Google AI research teams
Role
Brand identity
Visual systems
Design guidelines
Overview
Overview

Designed identity systems for various Google AI subteams to provide legitimacy for these organizations as they interfaced with both external and internal partners.

Cerebra
Cerebra Logo Cerebra Logo Hover
Cerebra elements
Cerebra construction
Cerebra variations
Cerebra t-shirt front Cerebra t-shirt back
Cerebra badge 1 Cerebra badge 2

Cerebra was an AI research organization inside Google. I designed an identity system for the team as it scaled its technology to product teams that could leverage the service.

The tagline, "Humanist Intelligence," is a reference to the belief that technologies should embody the values of people who created it.

Dot Project
Dot Project Logo Dot Project Logo Hover
Dot Project concept
Dot Project 3

The Dot Project was an internal research project pitched as the default system-level AI assistance for Android. It envisioned a persistent dot on screen that users could drag anywhere for further assistance. This was a precursor to the interaction models Circle to Search.

I designed an identity system to evangelize the concept to Android, based on the metaphor that inside the dot is your private knowledge graph.

Magenta
Magenta
Magenta identity
Magenta 3 Magenta 4
Magenta 5 Magenta 6
Magenta 7 Magenta 8

Magenta was an open source research project at Google exploring the role of machine learning as a tool in the creative process. I designed an identity system used to interface with external partners at conferences and symposiums.